The AI Support
Agent Built for
E-Commerce
Automate WISMO ("Where is my order?") queries, handle returns & exchanges instantly, and seamlessly route complex cases to your human team.
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Aura AI
Can you check the status of my order #9982?
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EmploriumStop losing sales & customer loyalty to broken support loops.
E-Commerce Brands face unique bottlenecks. Emplorium is built to eliminate them, freeing your human team to focus on resolving complex disputes.
Drowning in WISMO and repetitive order updates.
Aura uses fetching live shipping statuses via API Data Requests to intercept these queries, instantly pulling specific data and resolving the ticket with zero human touch.
Misrouted Damaged goods or refund disputes.
Emplorium's Flow Builder and Smart Routing detect the user's intent, apply the #fallback tag, and transfer the full chat history instantly to your your specialized Returns & Billing team.
Missing late-night shoppers after hours
With Chat Rules and Custom Operating Hours, Aura takes over the night shift. It qualifies pre-sale inquiries and cart abandonment tickets via dynamic Forms and tees them up for your team the next morning.
You decide what Aura says, and what it doesn't.
Define the boundaries
Tell Aura exactly what topics it can handle and which ones go to a human. Set guardrails for sensitive areas like refunds above a threshold, legal questions, or anything you're not ready to automate. Aura respects the line every time.
Test before you go live
Use the Playground to simulate real scenarios before Aura talks to customers. Review answers, test edge cases, adjust until you're confident. No surprises on launch day.
Monitor everything
Track resolution rate, accuracy, customer satisfaction, handoff frequency, and response time. Per agent, per channel, per topic. Know exactly where Aura is strong and where it needs input.
AI Module
Choose the core intelligence powering Aura's responses.
GPT 4o-mini
Agent Type
Define Aura's primary role in your support strategy. This sets the intent and style of all responses.
Sales Agent
Tone & Formality
Adjust how Aura sounds. This shapes the overall tone and formality of Aura's responses.
Response Length
Control how brief or detailed Aura's replies should be.
Agent-Like Traits
Control how brief or detailed Aura's replies should be.
Aura doesn't just chat. It gets order tracking and returns done.
Aura uses your approved knowledge sources and passes complete context to your team so tasks move faster.
Accurate, cited answers
Aura digests your internal articles, website links, and Q&A pairs to provide highly accurate, hallucination-free responses tailored specifically to your business.
Executes real tasks
Beyond chatting, Aura can use configured Data Requests to fetch approved live data and validated Data Updates to perform allowed actions against APIs you control, then pass complete context to your team when human review is needed.
Deep session context
Aura tracks the entire conversation flow. It remembers submitted fields, referenced articles, and user intent, ensuring your visitors never have to repeat themselves.
Intelligent human handoffs
When a query crosses boundaries, Aura gracefully escalates the chat, applying a priority tag and passing full context directly to the right department.
Conversational data collection
Automatically gather essential visitor details through natural dialogue and dynamic forms, enriching your visitor profiles before a human agent ever steps in.
24/7 brand representation
Provide instant, high-quality support during off-hours and peak traffic spikes. Customize Aura's tone and formality to perfectly match your brand's unique voice.
Enterprise Security. Without the Enterprise Complexity.
Emplorium is built on the same security standards trusted by enterprise teams. So you can focus on customers, not compliance.
End-to-end encryption at rest and in transit
Role-based access control per team member
GDPR-ready data handling by default
Full encryption
Every conversation, contact record, and file is encrypted and stored securely by region.
Secure storage
Your data stays yours. Only your team can access, export, or delete your data.
Audit logs (coming soon)
Planned workspace-level visibility into who changed what and when.
Got questions? We’ve got answers.
Can Aura handle order status questions automatically?
Aura can answer order questions from maintained product and policy knowledge today. Live order lookup requires a configured and validated AI data request against an API you control; native store integrations and public webhooks are on our roadmap.
Can Aura process returns and refunds?
Aura can collect and qualify return requests — including order number, reason, and product condition — and explain your return policy. Actual processing, such as issuing a refund or generating a label, requires a configured and validated Data Update against an API you control; otherwise Aura hands the complete context to a human. Native store connectors and public webhooks are on our roadmap.
What about product recommendations?
Aura can answer product-specific questions based on your catalog content — sizing, compatibility, ingredients, specifications, availability. If you upload product guides or link your product pages as knowledge sources, Aura uses that content to help customers make decisions. It won't hallucinate product details it wasn't given.
Can Aura handle discount and promo code questions?
Yes. If your current promotions and discount conditions are documented in your knowledge base, Aura can explain them, confirm eligibility, and provide codes. For dynamic discounts that change frequently, the most reliable approach is keeping a short, regularly updated document Aura can reference — it takes effect immediately when you update the source.
What happens during high-traffic periods like sales events?
Aura absorbs the high-volume, repetitive queries (order status, discount questions, shipping policy) so your agents can focus on the escalations that genuinely need a human. The result is a much smaller support queue during your highest-traffic moments.
Can Aura respond in the same language as the customer?
Yes. Aura detects the customer's language and responds in kind. For MENA e-commerce businesses, this means Arabic-speaking customers get Arabic responses automatically — including full RTL rendering — without you needing to set up a separate agent or route by language.
Can Aura handle complaints and negative feedback?
Yes, with guardrails you define. You configure how Aura responds to frustrated customers — the tone to use, when to offer an apology, when to fast-track to a human agent. A common setup is to have Aura handle the initial response with empathy and context-gathering, then escalate to a senior agent for anything involving compensation or a formal complaint. The customer never feels dropped.
Does Aura integrate with Shopify or WooCommerce?
Direct native integrations are on our roadmap. Today, keep product and policy documentation updated as knowledge sources. If you need live store data, confirm whether a configured AI data request fits your setup before relying on it; public webhooks are not available today.
Still have questions? Email us at [email protected]
Discover specialized Aura Agents for other teams
Deploy pre-trained AI personas designed to handle the specific workflows, data requests, and language of your industry.
Ready to supercharge your e-commerce support?
Get started with Emplorium today and let Aura handle the heavy lifting.